Car Dealership Specializing in Mobility Vehicles Achieves 1050% Increase in Monthly Phone Calls with PPC and SEO Strategies

Overview

A car dealership specializing in mobility vehicles, including wheelchair vans, handicap accessible trucks and SUVs, approached our team for help in increasing their phone calls. Their previous marketing manager had spent a considerable budget with a national SEO/PPC marketing firm but was only getting around 50 phone calls per month. Our team presented a multi-approach plan that included PPC, SEO, direct mail, and other services. The business owner hired us and the previous firm for 30 days to see who could generate the most phone calls. Our extensive keyword research and Adwords campaign resulted in a 344% increase in phone calls in 30 days. Over the next year, we were able to implement SEO strategies that increased their monthly call volume to about 574 calls per month, which is a 1050% increase in calls.

Challenge

The car dealership needed to increase their phone calls and online visibility in the highly competitive mobility vehicle market. They required a team that could provide a comprehensive solution to help them achieve their goals.

Solution

Our team developed a customized solution that included PPC and SEO strategies. We started by conducting extensive keyword research and analyzing traffic patterns of competitors. We then designed and implemented an Adwords campaign that resulted in a 344% increase in phone calls in just 30 days. Our SEO strategies included optimizing their website for relevant keywords, building high-quality backlinks, and developing content that would appeal to their target audience. We also implemented direct mail campaigns and other services to improve their online visibility and increase their phone calls.

Geo Ranking Grid

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Results

Our efforts were successful in increasing the car dealership’s phone calls and online visibility. The Adwords campaign resulted in a 344% increase in phone calls in just 30 days. Over the next year, our SEO strategies increased their monthly call volume to about 574 calls per month, which is a 1050% increase in calls. The business owner was pleased with the results and chose our team to be their marketing company.

Conclusion

Our team was able to provide the car dealership with a comprehensive solution that significantly increased their phone calls and online visibility in the highly competitive mobility vehicle market. We worked closely with the business owner to understand their unique needs and develop a customized solution that would provide the desired results. The success of this project is a testament to our team’s dedication to providing quality digital marketing services to our clients.

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