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Every Door Direct Mail® is a fresh approach to marketing your organization to every house in the community without the need for specific addresses or names. The United States Postal Service’s EDDM® program allows you to send your postcards to particular neighborhoods with carrier routes. You determine the carrier routes and control the drop date, and the USPS delivers straight to each house on the route. You avoid having to purchase a mailing list, which saves you money. There’s no need for a permit since you’re not using first class or bulk mail, so your campaign gets even more cashback.
But, if you’re not using video SEO to market your videos, then you’re likely missing out on this great opportunity.
Here are some statistics that show just how important video SEO is:
EDDM is perfect for the following types of businesses
As a business owner, you want the right people to see your direct mail piece. You don’t want to waste your time and money sending it to people who will never use your product or service. That’s why it’s important to know how to target your audience with Every Door Direct Mail.
The Right Neighborhoods
Select mailing routes based on zip codes or radius
Select by demographics such as income, age, and household size
When it comes to direct mail, the old saying goes, “It’s not what you say, it’s how you say it.” And that’s especially true when you’re trying to get noticed in a crowded mailbox.
Have our expert team of graphic designers take your vision and bring it to life. All you have to do is provide the content, and we’ll take it from there.
After you approve the design, now it’s off to print. Depending on the size of your project, we may print it locally or partner with a high-volume printer. Once printed, your mail will be sorted for delivery and dropped at the post office.
You can’t manage what you can’t measure. At Dualdeko, measuring the results of a campaign is our top priority. From using a call tracking phone numbers to setting up special links for new visitors, we make sure that you have the tools to track your results.
This is where it all comes together. You’ve got a beautiful piece, it’s been printed and mailed, and now its time to see how it did! We’ll go over your results with you and help you plan your future mailings.
| # of Households | Cost per Household |
| 1000 | .57 |
| 2,500 | .42 |
| 5,000 | .36 |
| 10,000 | .34 |
| 25,000 | .33 |
| 50,000 | .29 |
| # of Households | Cost per Household |
| 1000 | .59 |
| 2,500 | .44 |
| 5,000 | .37 |
| 10,000 | .34 |
| 25,000 | .33 |
| 50,000 | .32 |
| # of Households | Cost per Household |
| 1000 | .61 |
| 2,500 | .49 |
| 5,000 | .40 |
| 10,000 | .36 |
| 25,000 | .35 |
| 50,000 | .34 |
| # of Households | Cost per Household |
| 1000 | .70 |
| 2,500 | .52 |
| 5,000 | .41 |
| 10,000 | .38 |
| 25,000 | .36 |
| 50,000 | .35 |
| # of Households | Cost per Household |
| 1000 | .71 |
| 2,500 | .51 |
| 5,000 | .43 |
| 10,000 | .39 |
| 25,000 | .37 |
| 50,000 | .36 |