Atlanta Limo Company Achieves 65% Increase in Phone Calls - A Case Study in Overcoming an Outdated Website and Poor SEO

The Results

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Increase Organic Traffic

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increase in bookings

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Phone Calls increased

Challenge

Our partner, a premier luxury vehicle and party bus rental company in Atlanta, had a loyal customer base but was struggling to grow their business. Despite being one of the most popular luxury transportation and party bus services in the metro Atlanta area, they were not getting the call volume or bookings needed to attract new clients and grow their business. Their website was outdated, not user or mobile-friendly, and did not convert well. Additionally, they had never invested in search engine optimization, making it difficult for potential customers to find them online.

Solution

We developed a comprehensive marketing strategy focused on improving our partners’ online visibility and conversion rates. Our approach included creating a brand new WordPress website with on-site optimization, creating and optimizing their Google My Business listing, and conducting a total search engine optimization overhaul. Our target was a 2x increase in website visitors and a 50% increase in bookings.
We started by claiming and optimizing their Google My Business page, which is a key part of sites that rank well. Next, we switched their old, out-of-date website to a new, better-functioning WordPress website. This gave us the chance to build a better website and improve their on-page and off-page SEO. We conducted extensive keyword research and developed a comprehensive SEO content plan to supplement our other SEO efforts.

Results

Our efforts delivered significant improvements for our partner. We achieved a remarkable 224% surge in local organic traffic, accompanied by a 65% increase in phone calls and an impressive 75% boost in bookings. Within the first 6 months, our team at Dualdeko elevated our partner’s website traffic by a staggering 224%. This was accomplished through strategic optimization for geo-specific keywords, leading to higher search engine rankings and increased visibility. Consequently, more calls and leads flowed in, resulting in heightened conversions and a growing customer base. Our partner experienced a rapid rise in keyword rankings and website traffic value, driving a 65% increase in phone calls and a remarkable 75% growth in bookings. Their Google Business Profile Listing claimed the coveted #1 spot in the “Google 3-Pack” for their primary keyword, “Atlanta Limo Company,” which resulted in a substantial surge in calls, website visitors, and new customers. In just 6 months, our partner gained more new customers than the previous year.

Conclusion

Despite grappling with challenges such as an outdated website and underperforming SEO, our comprehensive marketing strategy, including a new website, optimized Google My Business listing, and a thorough search engine optimization overhaul, significantly enhanced our partner’s online visibility, lead generation, and booking rates.
Our partnership with the Charlotte Home and Auto Insurance company exemplifies the positive impact of a comprehensive SEO strategy, illustrating how our expertise can elevate online presence and drive tangible growth.

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